Digital Marketing Manager - ACM Digital

​2018 - present

 

I lead the Marketing team. I am organizing, developing and implementing internet marketing strategies across channels to attract new members and increase member retention. I focus on PPC Ads, Display Ads, Social Media, SEO and restructuring the organization's value proposition to fit with the market's needs.

 

 

Adwords and Social Specialist - QualityWeb

​2016 - 2018

 

I created, managed and monitored search & display campaigns with continuous optimization and maintenance in order to achieve cost reduction, customer base increase and higher Return on Investment for over 52 accounts.

Additionally, I was responsible for social media accounts (Facebook, Instagram, Twitter, Pinterest) for personal brands, companies and organizations.

 

Social Media included:

 

• Creation of banners (use of Photoshop, Bannersnack Canva)

• Creation of videos (use of Openshot, Vegaspro)

• Use of Business Manager

• Use of Ads Manager

• Use of management tools (Hootsuite, Buffer)

 

 

Google Adwords included:

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• Setup, Management and Optimization of Google AdWords Campaigns (PPC, Display, Remarketing, Dynamic, YoutubeTrueview)

• Creation of banners

 

 

Project Manager/Social Media Manager - STR8FWD

​2015 - 2016

 

I was responsible for creating, managing and publishing content on a daily basis on corporate social media accounts.

Key element of the position held is to establish and maintain close cooperation with clients in order to co- develop and implement their marketing strategy.

 

Use of Project Management tools (Basecamp, Trello, Asana)